CBD oil is being sold on television for the first time in the UK.
Preston-based YourZooki are launching their new CBD range live on the QVC shopping channel throughout July 12.
The company partnered with specialist hemp farmers in Colorado to produce the product.
Marcus Mollinga set the company up in 2017 alongside Jack Morrison after suffering a rugby injury.
“It’s a big moment for the brand and a huge milestone for the CBD industry as a whole with it being the first time CBD oil is sold on television.
“It’s taken 12 months to get to this stage. For us being a small company and being given this opportunity is crazy, especially as the CBD oil market is growing fast.”
YourZooki supplements and vitamins are already sold in Harrords, LloydsPharmacy and Selfridges.